Post by samsparrow74 on Feb 15, 2024 6:51:11 GMT -5
The advertising and communication agency, Ogilvy Barcelona, has joined Barcelona Tech City as a corporate partner , opening a new open space at the Association's headquarters at PIER 01 in Barceloneta. Barcelona Tech City is a private, non-profit association that represents more than 900 companies in the digital and technology sectors based in Barcelona. The CEO of Barcelona Tech City, Miquel Martí and the vice president of Ogilvy in Spain and CEO of Ogilvy Barcelona, Jordi Urbea, have signed the collaboration agreement. This link between Ogilvy Barcelona and Barcelona Tech City is one more step for the advertising agency in its commitment to innovation. "Associating with Barcelona Tech City and having a workspace at Pier 01 allows us to get even closer to Barcelona's entrepreneurial and technological ecosystem ," said the CEO of Ogilvy Barcelona, Jordi Urbea.
Ogilvy has been working with start-ups for more than five years to carry out the new advertising of the 21st century and this alliance with Barcelona Tech City will allow us to continue innovating," added Honduras Phone Number List the vice president of Ogilvy. “We are especially happy to incorporate one of the world's largest advertising brands into our association, with a special sensitivity in collaborating with start-ups,” comments Miquel Martí, CEO of Barcelona Tech City. " Technology companies are increasingly incorporating everything related to brand communication into their corporate strategies , not only to create added value and be more competitive but also to attract the best talent," adds Martí.
Jordi Urbea wants Ogilvy Barcelona to be able to provide all Barcelona Tech City associates with its proven experience in the world of communication, creativity and brands and create all possible synergies to continue innovating in the sector, a path that Ogilvy began in 2015 with the creation of Ogilvy Upcelerator, its corporate start-up accelerator directed by entrepreneur Diego Fernández. Both Barcelona Tech City and Ogilvy Barcelona share the purpose of consolidating Barcelona as a reference in the technological field. Since its origins, Barcelona Tech City has worked on the consolidation of Barcelona's technological ecosystem, the international promotion of the city's brand as a technological and innovation space, the attraction of talent, companies and international investment, the involvement of the business sector in the education and connection with talent.
Ogilvy has been working with start-ups for more than five years to carry out the new advertising of the 21st century and this alliance with Barcelona Tech City will allow us to continue innovating," added Honduras Phone Number List the vice president of Ogilvy. “We are especially happy to incorporate one of the world's largest advertising brands into our association, with a special sensitivity in collaborating with start-ups,” comments Miquel Martí, CEO of Barcelona Tech City. " Technology companies are increasingly incorporating everything related to brand communication into their corporate strategies , not only to create added value and be more competitive but also to attract the best talent," adds Martí.
Jordi Urbea wants Ogilvy Barcelona to be able to provide all Barcelona Tech City associates with its proven experience in the world of communication, creativity and brands and create all possible synergies to continue innovating in the sector, a path that Ogilvy began in 2015 with the creation of Ogilvy Upcelerator, its corporate start-up accelerator directed by entrepreneur Diego Fernández. Both Barcelona Tech City and Ogilvy Barcelona share the purpose of consolidating Barcelona as a reference in the technological field. Since its origins, Barcelona Tech City has worked on the consolidation of Barcelona's technological ecosystem, the international promotion of the city's brand as a technological and innovation space, the attraction of talent, companies and international investment, the involvement of the business sector in the education and connection with talent.